Japan Market Test Program

Test whether your products can actually sell in Japan with minimal risk – without setting up a Japanese entity or signing exclusive distributor contracts.

Japan is one of the world's most attractive e-commerce markets with high purchasing power and a mature review culture. However, simple cross-border EC testing cannot accurately measure Japanese consumer behavior. Our Market Test Program uses Amazon Japan and Rakuten to collect real sales data under the same conditions that Japanese customers use daily.

Why You Need Real-Environment Testing

Our program uses FBA and Japanese warehouses to replicate next-day delivery, Japanese customer service, and appropriate return policies. This allows you to get "real Japanese market reactions" even at the test stage.

What's Included

Data You'll Gain from Testing

Conversion Data

Measure actual CVR, cart acquisition rate, and review response to quantify your product's strength in the Japanese market.

Price & Profit Analysis

Understand viable price points for Japan and actual profit margins including advertising costs.

Competitive Analysis

Compare against competitors (reviews, pricing, ad intensity) to clarify your market position.

Winning Strategy Discovery

Determine data-backed whether a "winning formula" exists for your products in Japan.

Test Timeline and Process

We typically proceed with a 3-6 month test period.

Month 1

Setup and Launch

Create product pages, ship to FBA, configure advertising, and begin sales.

Month 2-4

Ad Optimization and Review Acquisition

Implement ad tuning, keyword optimization, and review acquisition strategies.

Month 5-6

Expansion Decision

Based on accumulated data, determine whether to proceed with full market entry and next steps.

Free Consultation

If you'd like a test plan proposal, please contact us. We'll propose a specific plan tailored to your product category and goals.

Book a Free Consultation